ABOUT ME

The professional stuff:

I am an ambitious email marketing consultant with industry experience in hospitality, entertainment, non-profit and education. I help businesses reach their communication goals by leveraging authentic connections through email.

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Prior to consulting, I was a marketing strategist for a local college where I managed several on-campus clients and helped meet their admission and communication goals. I aided the communication between vendors, agencies and our in-house creative team. Before that role, I was an advertising and social media specialist for a local casino, where I promoted the casino as well as four restaurant outlets. In this position, I collaborated with the food and beverage team, and learned their selling goals in order to produce original content such as cocktail recipes, meal recipes, and meet-the-chef stories.

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I have experience in copywriting, graphic design, project management, and leading creative teams. I am keen on leveraging all integrated marketing tools as I understand the various touch-points necessary to reach users before they convert.

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I completed my undergrad at the University of Illinois at Urbana Champaign with a Bachelor's in creative writing. I then earned a Master's in integrated marketing communications from Roosevelt University.

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Connect with me on LinkedIn.

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The fun stuff:

I'm a sucker for anything John Hughes and synth.

I love hot wings, coffee and french bulldogs.

I'm a published children's book author. 

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